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The Social Leverage Letter | Issue #209

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MANSCAPED® (Fund III) announced its expansion into Canadian Tire, bringing its premium men’s grooming tools and formulations to 500 stores across Canada and online. The launch includes its flagship products like The Lawn Mower® 5.0 Ultra and 3.0 Plus Essentials Kits, marking another step in MANSCAPED’s global retail growth and accessibility strategy.

Archive Intel (Fund IV) launched AI Marketing Review, an AI-driven solution that streamlines SEC and FINRA marketing compliance for financial firms. The tool automates detection of risky claims and suggests compliant language, enabling marketing and compliance teams to collaborate efficiently within one audit-ready platform.

Bluefish raised a $20M Series A led by NEA, with participation from Salesforce Ventures, Crane Venture Partners, Swift Ventures (SLAF), and Bloomberg Beta. Swift Ventures joined the round to back Bluefish’s rapid growth as it becomes the leading AI marketing platform for Fortune 500 brands, helping enterprises manage and optimize their visibility across AI platforms like ChatGPT, Meta AI, and Google AI.

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